Category: Blog
E-learning in the ‘Multi-Generational’ workforce: 4 useful tips
New media changed more than the way we work, but also the way we share and consume knowledge. The context in which we work is changing faster and faster, especially the online field. Employees need to be kept up to speed with these changes to guarantee work quality. The investment of continuous education of the [...]
July 16, 2012
The Evolution from Branding to Social Branding
The world of brand management has changed, which is illustrated in the “Communicative Cosmos” developed by ambuzzador: Brands have been focusing and specialising on “manipulation from the outside” when trying to influence the public opinion by campaigning, sponsoring and public relations. But it has always been brewing inside of the communicative cosmos – and now there [...]
July 6, 2012
#Euro2012 Social Media League Table
As you may have noticed, Euro 2012 is kicking its way towards the grand final on July 1st. While Spain and Germany may have the highest pass completion ratio, we thought it’d be fun to take a look at which team is generating the most buzz on Social Media over the past week – specifically [...]
June 25, 2012
European Blogger Relationships: A Best Practise View
Here’s our best practice lowdown on how to manage blogger relationships across Europe, direct from our partner agencies.
June 19, 2012
Should you be adding Social Media to your IR Policy?
For the past three years social media has been hailed as the new tool for investor relations. Slowly but steadily corporations are acknowledging the advantages and exploring how to take full advantage of them. Here are three reasons why your company should at least consider adopting social media in its IR policy.
May 31, 2012
Box Network Expanding – Netherlands, Spain and Austria Now On Board and in Action
We’re very excited to announce the addition of Fortress (Netherlands), Tinkle (Spain) and ambuzzador (Austria) as new partners in our European network of independent Social Media agencies.
May 16, 2012
Box Network for Emmi CAFFÈ LATTE
Since 2011 the Box Network has been working with Swiss dairy producer Emmi, on its product Emmi CAFFÈ LATTE, a refreshing to-go coffee drink.
May 3, 2012
Google+ Revamp: The View from Italy
Google has just announced that it has 170 million users on Google+. Whilst this number is impressive, it’s a little misleading – it refers more to the number of Google users who now have a Google+ account… not the number of active users on the platform.
April 20, 2012
Facestagram: Reactions from France
With photo sharing being one of the key Facebook activities, Instagram stands as a real strategic play for Facebook.
April 13, 2012
Are Brands Screwing Up on Social? 75% of Followers Think There’s Too Much Noise
Last week we at C&M published a great little research report into consumer ‘likes’ and ‘dislikes’ about brand behaviour on Facebook and other social channels. The findings are simple, but fundamental to successful campaign planning and execution.
March 6, 2012